Full Length Research Paper
Abstract
Better understanding of performance measurement and relationships between the key elements of drivers and result is a must for hotels aspiring to be and remain successful. This paper reports the use of Structural Equation Modeling (SEM) technique to test relationships between drivers and results of performance. These elements (enablers and results) were identified through the critique of five landmark performance measurement models. Data gathered via a questionnaire survey were analyzed using SEM. The statistical results revealed significant positive relationships between the enablers and results of performance.
Key words: Kenyan hotel industry, drivers, results, structural equation modeling.
Copyright © 2024 Author(s) retain the copyright of this article.
This article is published under the terms of the Creative Commons Attribution License 4.0