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  J. Media Commun. Stud.

 

  Vol. 2 No. 4

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Houran J
Lange R

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Journal of Media and Communication Studies Vol. 2(4), pp. 8590, April 2010

ISSN 2141 - 2545 © 2010 Academic Journals  

 

 

Full Length Research Paper

 

 

Preliminary validity data on a new matching tool to combat hyperpersonal communication in online dating

 

James Houran and Rense Lange

 

Integrated Knowledge Systems Inc., 2561 Hall Johnson Rd, #1217, Grapevine,

TX  76051, USA.

 

*Corresponding author. E-mail: Jim_houran@yahoo.com, Tel: (817) 542.7602.

                                   

Accepted 8 February, 2010

 

   Abstract

 

Singles often use compatibility tests of unknown validity to minimize the limitations of hyperpersonal communication inherent to online interactions. Thus, we conducted an online study to test a new matching system called MatchMatrix, which operates as an oracle in predicting friendship and lovers compatibility based on an analysis of birth dates. Indices positively correlated with scores on the Relationship Success Scale for unions of less than two years (N = 41), but patterns were essentially reversed for relationships of two years or more (N = 48). Additional research is needed to confirm the underlying theory behind the oracle and whether relationship accommodation is a parsimonious explanation for the disparate results.

 

Key words: Hyperpersonal communication, social networking, online dating, compatibility testing, social media.

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